AvalonBay Communities, Inc.
This corporate headquarters for a high-quality residential real estate developer had a mission to enhance the lives of their residents. To further reinforce their identity and enhance their business through design the goals for this space were to translate their business drivers into the corporate office space. Designing a space that personifies their brand and culture was a primary motive in concept development. To achieve this goal we created the “neighborhoods” model which strategically positioned the various departments off the main circulation path to unify individual departments and break down barriers between senior management and the associates. To further exhibit a clubhouse image which is portrayed in their communities a large multi-purpose lounge was created to provide flexibility and a sense of community. This lounge space serves as a café, informal meeting area, and touchdown internet stations. The space includes a juxtaposition of design elements blending residential elements with corporate office by combining natural materials with metals and glass and creating abundant daylight. The multi-purpose lounge also serves as the breakout/reception space to their large conferencing and training facility by way of foldable partitions which are adorned with large graphic images that depict their target residential demographic.