by Erin Orr, CPSM
Marketing Director

The significance of having everyone in the firm fully understand the goals, vision and core values set forth by our leadership is invaluable. There is a proven correlation between embodying these critical components and our overall client satisfaction. Think about it as the building block effect.

Here’s why:
When our team members are aligned with our core values (especially that client relationships and satisfaction is important) our employees are now empowered to make strategic decisions in client meetings, and with every interaction they are now focused on ensuring that the client is completely satisfied with their service from our firm. It is very important to our firm’s success to empower the teams we have in place to make critical business decisions that are aligned with our business goals, vision and values.
When our internal

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